The New Era of Printing Industry Promotes the Technological Innovation of Enterprises Many inventions in history have found that when later generations pursued praise, they often caused people's emotions in the past. Entrepreneurs will regretfully missed the opportunity to understand and use, and delayed the development of the enterprise. In the opening of the new era of the printing industry, historical scenes will also be repeated. The pace of technological innovation pioneers is driven by wisdom and courage. The wisdom of entrepreneurs lies in the accuracy of the understanding of historical processes and the judgment of development trends, and in the depth of management and professional knowledge. Their courage stems from their perseverance in perfection, their rational knowledge of their own, and their grasp of the longest commercial interests. In the commodity society, the technological innovation process of the enterprise can only be initiated and promoted by the family members known as entrepreneurs. In this sense, the technological advancement and innovation effectiveness of the enterprise is a three-dimensional scan image of the wisdom and courage of the entrepreneur. In the vast market, can companies grasp the best time to occupy a sufficient share and reap the greatest benefits? Seeds and melons, beans and beans, entrepreneurial farming will be a fair return. In the modern industry and service industry, the wave of demand for personalized services is driving the development of new global product development and service diversification. This is a common requirement of people in the process of socio-economic, cultural, and scientific and technological development. This is true globally, and the printing industry has no exception. Therefore, printing companies must accelerate the pace of technological innovation. The high-fidelity color printing technology has the basic color ink transformability, selects the flexibility of the color separation model, and supports the printing company's innovation to realize the duplication of color image personalized effects. This technology can use customer spot colors as base color inks, while maintaining high fidelity printing quality while ensuring spot color printing consistency and reducing printing costs. High-fidelity printing technology can also support designers to implement the color anti-counterfeiting function of printed matter, and help publications or packages prevent counterfeiting. Therefore, high-fidelity printing can not only achieve higher prices and higher output value, but also can increase the value of printed materials to increase profitability. As customers increasingly hear the practical effects of high-fidelity color printing technology, they will form a chain reaction to the application of this technology. Without the use of high-fidelity color printing technology, high-grade prints in catalogues, periodicals, advertisements, packaging, etc. will lose their high quality, high quality, and high strength, causing their owners to lose face and readers' interest will fall dramatically. , Consumer doubts increase greatly. If you do not master the high-fidelity color printing technology, the technical strength and quality indicators of printing companies will retreat to the second-rate level. The loss of high-end customers and the shrinking of high-end market will be inevitable. The pace of printing technology innovation, from history to today, but also from today to the future. This pace may be stimulating in some people's minds, and others may be totally unaware. Because only people have hope in their hearts to resonate. When there is no expectation for improving the quality of printing, high-fidelity printing technology will pass you by, leaving you a great opportunity to lead the industry. Technological innovation is the guarantee for long-term profitability of the company The service and processing attributes of the printing company determine its optimal investment scale and direction. Due to the non-periodic nature of customer orders, if the company's production scale is too large, excessive idle equipment capacity will increase the amortization of printing costs, reduce profit margins, resulting in reduced efficiency, and in the long run companies will be difficult to sustain. In terms of social benefits, if the value of finished goods is very low, resulting in excessive waste of resources, which is not conducive to the sustained development of social economy and culture, the fate of being restricted and eliminated will be difficult to escape. Therefore, the pursuit of economies of scale in low-tech content printing companies can only serve as a limited short-term goal. If the same basic working hours and material consumption can obtain higher output value, especially higher profit rate, then this kind of high-efficiency production mode should be the first choice for the company's development model. Improving product quality and increasing product functionality are fundamental ways to increase product profitability. Only enterprises can rely on technological progress and technological innovation to achieve this goal. The technological advancement of printing companies is currently used to the way of updating the equipment, which is sometimes not the best choice. The printing industry is different from the general manufacturing industry. The advanced equipment-independent technology applicable to the prepress process can often effectively improve the product quality and increase the profitability of the company. Compared with equipment investment, technology investment quotas are generally relatively small, with a high return on investment. In addition, due to the digestion and absorption process after the introduction of advanced technologies, the company can promote the improvement of employees' technical level and help enterprises to accumulate their own R&D and innovation capabilities. This ability is a valuable resource to support the continued healthy development of the company. The fierce competition in the printing market has made enterprises frightened and unable to wait for customers. For companies that apply the same technology, price is the chief performer to please God. Companies with leading edge in quality and functionality of printed products are much better off. Because printing clients are just like customers in other fields, the demand for product quality is also divided into high, medium, and low grades. The purse of high-end customers is bulging, but the requirements for product quality are also extremely high. If you can use leading technology to ensure the unique quality and functionality of your printed products, you will be able to attract high-end customers, and printing companies will be able to achieve higher profitability. The expectations of high and mid-end customers for the level of print quality are often attributed to the status quo of printing companies and the intentional or unintentional pull down of the industry. The printing companies sit on the bench of conventional four-color printing technology and scramble to attract customers. The high-end customers always look at the place where they can find their eyes, and no one can delegate it. In desperation, they have to look down and hand over their orders. At this point, they are indignant at degrading and degrading to mass standards, so the price may be more likely than the mass customers. In the long run, the needs of various customers have been squashed under the existing quality level of the printing companies, leaving customers with the hope that the quality of printing still has the "Qomolangma." Today, if the printing companies themselves do not know that Everest has already been a leader in the upward spiral, this is not only ridiculous, but it is indeed lamentable and sad. If printing companies use high-fidelity color printing technology, they can stand up from the four-color printing bench and greet high-end customers. Following the high-end customers comes a large number of mid-tier customers. The imitation of high-end customers is because they are eager to work and live like high-end customers. The sooner you stand up, companies can grasp more market opportunities and they can take a favorable position in the new competition that will surely form in the future. Really intelligent and courageous entrepreneurs are already leading enterprises to meet the arrival of high-fidelity color printing technology. In 2003, Hangzhou Zhongliang Meite Container Co., Ltd., under the auspices of the general manager Mr. Zhou Zheng, took the lead in applying the high-fidelity color printing technology in the domestic offset printing iron industry and achieved complete success. Over the past few years, corporate profits have doubled in value, and the role of new technology applications has contributed. Printing companies in Shanghai, Guangdong and other places also began to pay attention to and research the feasibility of applying high-fidelity color printing technology. Beijing Shuncheng Color Printing Co., Ltd. began to care about and participate in the research of high-fidelity color printing technology years ago. In 2002, it produced a sample of the domestic technology research results. Today, the company's newly purchased offset press is an efficient model for high-fidelity, multi-color printing. Under the direction of General Manager Niu Yongli, the trial production has started as planned. Mr. Li Bo, General Manager of Beijing Xiangli Color Printing Co., Ltd., and Mr. Zhou Xiangli, General Manager of Beijing Shengcai Color Printing Technology Co., Ltd., had authorized technical personnel under the jurisdiction of the company to make free trial proofs and measurement data for domestic high-fidelity color printing technology. These entrepreneurs are representatives of intelligent and courageous family members in the printing industry. They are all very concerned about the research and application of new technologies in the industry and are very devoted to planning the long-term and sustainable development of the company. They all regard technological innovation as a support for the long-term sustainable development of the company. Conclusion At present, high-fidelity color printing technology produces prints that become the “Qomolangma†of print quality. In the future, there will be a new peak in quality in the printing industry. Because people’s enthusiasm for a better life will not go out, the development of science and technology will not stop. The pace of scientific and technological innovation of printing companies cannot be suspended for a moment, because they will retreat if they do not advance into the water. When the printing industry enters the new era of high-fidelity color printing, based on the quality of printing, manufacturers will face a reshuffle of the market. Companies that cannot climb the "Qomolangma" printing quality can only live at the foot of the mountain and join second-rate enterprises. Regardless of how brilliant they were yesterday, they can only envy and pinnacle the scenery. The client admires the vision and courage of the climbers because they admire the quality of the peaks. They rely on their lives and people and are willing to make associations and cooperation with them. Businesses like people, customers like friends. If you can focus on reading the expectations of your customers' eyes and sincerely listen to their hearts, like treating close friends, companies can calmly and decisively grasp their own future. Companies should realize that no gift can make customers happy more than quality. To understand the customer, we should begin as soon as possible to climb the peak of printing quality, where high-fidelity color printing technology welcomes everyone.